The Athena Doctrine How Women And The Men Who Think Like Them Will Rule The Future

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The Athena Doctrine How Women (and the Men Who Think Like Them) Will Rule the Future

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Author by : John Gerzema
Languange Used : English, France, Spanish, Italia and chinese
Page : 298
Isbn : 111845295X
Identifier : 9781118452950
Release : 2013-04-16
Publisher by : John Wiley & Sons
Category : Business & Economics
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Description : Read Now The Athena Doctrine by John Gerzema and you can download with pub, pdf, txt, doc, and more file format with free account. explains how feminist values can meet the challenges of today's problems in business and government, drawing on interviews with those who lead innovative organizations with the values most commonly associated with women.

The Athena Doctrine How Women (and the Men Who Think Like Them) Will Rule the Future

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Author by : John Gerzema
Languange Used : English, France, Spanish, Italia and chinese
Page : 304
Isbn : 111859620X
Identifier : 9781118596203
Release : 2013-03-01
Publisher by : John Wiley & Sons
Category : Business & Economics
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Description : Read Now The Athena Doctrine by John Gerzema and you can download with pub, pdf, txt, doc, and more file format with free account. new york times bestseller how feminine values can solve our toughest problems and build amore prosperous future among 64,000 people surveyed in thirteen nations, two thirds feelthe world would be a better place if men thought more like women.this marks a global trend away from the winner-takes-all, masculineapproach to getting things done. drawing from interviews atinnovative organizations in eighteen nations and at fortune 500boardrooms, the authors reveal how men and women alike arerecognizing significant value in traits commonly associated withwomen, such as nurturing, cooperation, communication, and sharing.the athena doctrine shows why femininity is the operatingsystem of 21st century prosperity. advocates a new way to solve today's toughest problems inbusiness, education, government, and more based on a landmark survey and results from young &rubicam's respected brand asset valuator's global survey, as wellas on-the-ground interviews in 18 countries from acclaimed social theorist, consumer expert, andbestselling author, john gerzema, and award-winning author, michaeld'antonio brought to life through real world examples and backed byrigorous data,the athena doctrine shows how feminine traitsare ascending—and bringing success to people andorganizations around the world. by nurturing, listening,collaborating and sharing, women and men are solving problems,finding profits, and redefining success in every realm.

The Athena Doctrine How Women (and the Men Who Think Like Them) Will Rule the Future

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Author by : John Gerzema
Languange Used : English, France, Spanish, Italia and chinese
Page : 304
Isbn : 1118596420
Identifier : 9781118596425
Release : 2013-03-01
Publisher by : John Wiley & Sons
Category : Business & Economics
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Description : Read Now The Athena Doctrine by John Gerzema and you can download with pub, pdf, txt, doc, and more file format with free account. new york times bestseller how feminine values can solve our toughest problems and build amore prosperous future among 64,000 people surveyed in thirteen nations, two thirds feelthe world would be a better place if men thought more like women.this marks a global trend away from the winner-takes-all, masculineapproach to getting things done. drawing from interviews atinnovative organizations in eighteen nations and at fortune 500boardrooms, the authors reveal how men and women alike arerecognizing significant value in traits commonly associated withwomen, such as nurturing, cooperation, communication, and sharing.the athena doctrine shows why femininity is the operatingsystem of 21st century prosperity. advocates a new way to solve today's toughest problems inbusiness, education, government, and more based on a landmark survey and results from young &rubicam's respected brand asset valuator's global survey, as wellas on-the-ground interviews in 18 countries from acclaimed social theorist, consumer expert, andbestselling author, john gerzema, and award-winning author, michaeld'antonio brought to life through real world examples and backed byrigorous data,the athena doctrine shows how feminine traitsare ascending—and bringing success to people andorganizations around the world. by nurturing, listening,collaborating and sharing, women and men are solving problems,finding profits, and redefining success in every realm.

Gender Roles in the Future? Theoretical Foundations and Future Research Directions

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Author by : Alice H. Eagly
Languange Used : English, France, Spanish, Italia and chinese
Page : 233
Isbn : 2889631400
Identifier : 9782889631407
Release : 2019-11-01
Publisher by : Frontiers Media SA
Category :
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Description : Read Now Gender Roles In The Future? Theoretical Foundations And Future Research Directions by Alice H. Eagly and you can download with pub, pdf, txt, doc, and more file format with free account. the study of gender is deservedly a major focus of research in the discipline of psychology in general and social psychology in particular. interest in the topic increased sharply in the 1970s with the flowering of the feminist movement, and research has continued to advance since that time. in 1987, alice eagly formulated social role theory to explain the behavior of women and men as well as the stereotypes, attitudes, and ideologies that are relevant to sex and gender. enhanced by several extensions over the intervening years, this theory became one of the pre-eminent, if not the central, theory of gender in social psychology. also, over the last decades, social psychologists have developed a variety of related approaches to understanding gender, including, for instance, theories devoted to stereotyping, leadership, status, backlash, lack of fit to occupational roles, social identity, and categorization. reflecting these elements, this e-book includes articles that encompasses a wide range of themes pertaining to sex and gender. in these papers, the concept of social roles appears often as central integrative concept that links individuals with their social environment. these articles thereby complement social role theory as the authors reach out to build an extended theoretical foundation for gender research of the future.

Dads for Daughters How Fathers Can Give their Daughters a Better, Brighter, Fairer Future

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Author by : Michelle Travis
Languange Used : English, France, Spanish, Italia and chinese
Page : 224
Isbn : 1642501336
Identifier : 9781642501339
Release : 2020-01-28
Publisher by : Mango Media Inc.
Category : Family & Relationships
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Description : Read Now Dads For Daughters by Michelle Travis and you can download with pub, pdf, txt, doc, and more file format with free account. build a more equitable world for your daughter today's dads are raising confident, empowered daughters who believe they can achieve anything. but the world is still profoundly unequal, with workplaces built by men, a massive gender pay gap, and deeply-ingrained gender stereotypes. dads for daughters: how fathers can give their daughters a better, brighter, fairer future offers fathers guidance for building a more equal world for their daughters. invest in your daughter's future. inspired by their daughters, dads are uniquely positioned to become powerful allies for girls and women. that's where dads for daughters can help. with this book, you'll find: • concrete strategies for creating a better tomorrow for the girls and women in your life • inspiring stories from dads of daughters who are already having an impact • resources for becoming a stronger male ally in your workplace and community • advice for engaging other men in gender equality efforts lean in for dads. there are so many ways that dads of daughters can make a difference - from mentoring women to equalizing pay, from sports fields to science labs, from building empathy to combating gender bias, from boardrooms to ballot boxes. with every small step, dads have the power to make incredible change to level the playing field for our next generation of girls. dads for daughters also offers women a guide for recruiting men into action. together, we can give all of our daughters a happier, more successful future.

Women and Leadership in Higher Education

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Author by : Karen A. Longman
Languange Used : English, France, Spanish, Italia and chinese
Page : 257
Isbn : 1623968216
Identifier : 9781623968212
Release : 2014-09-01
Publisher by : IAP
Category : Education
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Description : Read Now Women And Leadership In Higher Education by Karen A. Longman and you can download with pub, pdf, txt, doc, and more file format with free account. women and leadership in higher education is the first volume in a new series of books (women and leadership: research, theory, and practice) that will be published in upcoming years to inform leadership scholars and practitioners. this book links theory, research, and practice of women’s leadership in various higher education contexts and offers suggestions for future leadership development strategies. this volume focuses on the field of higher education, particularly within the context of the united states—a sector that serves a majority of students at all degree levels who are women, yet lacks parity by women in senior leadership roles. the book’s fifteen chapters present both hard facts regarding the current demographic realities within higher education and fresh thinking about how progress can and must be made in order for u.s. higher education to benefit from the perspectives of women at the senior leadership table. the book’s opening section provides data and analysis in addressing “the state of women and leadership in higher education”; the second section offers descriptions of three effective models for women’s leadership development at the national and institutional levels; the third section draws from recent research to present “women’s experiences and contributions in higher education leadership.” the book concludes with five shorter chapters written by current and former college and university presidents who offer “lessons from the trenches” for the benefit of those who follow. in short, the thesis of the book is that our world is changing; higher education collectively, as well as institutions of all types, must change. bringing more women into leadership is critical to the goal of moving our society and world forward in healthier ways.

Real Women, Real Leaders Surviving and Succeeding in the Business World

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Author by : Kathleen Hurley
Languange Used : English, France, Spanish, Italia and chinese
Page : 208
Isbn : 1119061385
Identifier : 9781119061380
Release : 2015-04-20
Publisher by : John Wiley & Sons
Category : Business & Economics
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Description : Read Now Real Women Real Leaders by Kathleen Hurley and you can download with pub, pdf, txt, doc, and more file format with free account. plan your path to leadership with insight from real women at the top in real women, real leadership, twenty–four women leaders describe their personal journeys to the top, providing deep insight and a fascinating perspective on "making it" as a woman in the male–dominated business environment. they discuss their experiences and offer guidance on topics such as balancing family and career, building alliances, mentoring and being mentored, and overcoming obstacles in the business world which is still dominated by men in the senior levels of management. drawn from a range of industries including higher education, technology, law, the military, politics, the media, and more, these stories provide the details that every ambitious woman needs to know. you′ll learn which skills, attributes, and relationships served these women best, how they overcame the obstacles thrown into their paths, and the people they credit as instrumental along the way. a self–assessment chapter helps you discover your own leadership attributes, and determine which skills you need to acquire as you formulate your own personal roadmap to the top. there are many books about women who have been excellent leaders, but real women, real leadership provides the personal, relatable testimonials from women who have navigated the opportunities and pitfalls of the business world. each story sheds light on women′s unique leadership attributes, and provides guidance for professional women charting their own professional advancement. learn from women leaders in a diverse range of industries discover the leadership attributes that make the biggest impact gain insight into work/life balance, mentors, relationships, and more discover your leadership strengths and develop a plan forward studies have shown that companies with three or more women board members dramatically outperform the competition in returns on equity, sales, and invested capital yet women only claim a tiny percentage of boardroom seats and top executive positions. why? and why, when they do achieve leadership positions, do women tend to make such outstanding leaders? real women, real leadership tackles these questions and more from an in–the–trenches perspective to help you become the leader you want to be.

Baby Bust New Choices for Men and Women in Work and Family

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Author by : Stewart D. Friedman
Languange Used : English, France, Spanish, Italia and chinese
Page : 120
Isbn : 1613630336
Identifier : 9781613630334
Release : 2013-10-15
Publisher by : Wharton School Press
Category : Business & Economics
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Description : Read Now Baby Bust by Stewart D. Friedman and you can download with pub, pdf, txt, doc, and more file format with free account. lean in. opt out. have it all. none of the above. a new book based on a groundbreaking cross-generational study reveals both greater freedom and new constraints for men and women in their work and family lives. stew friedman, founding director of the wharton school's work/life integration project, studied two generations of wharton college students as they graduated: gen xers in 1992 and millennials in 2012. the cross-generational study produced a stark discovery - the rate of graduates who plan to have children has dropped by nearly half over the past 20 years. at the same time, men and women are now more aligned in their attitudes about dual-career relationships, and they are opting out of parenthood in equal proportions. but their reasons for doing so are quite different. in his new book, baby bust: new choices for men and women in work and family, friedman draws on this unique research to explain why so many young people are not planning to become parents. he reveals good news, that there is a greater freedom of choice now, and bad, that new constraints are limiting people's options. in light of these present realities, he offers ideas for what we can do as a society, in our organizations, and for ourselves to make it easier for men and women to choose the lives they want. in this book, friedman addresses: + how views about work and family have changed in the past 20 years + why men and women have different reasons for opting out of parenthood + how family has been redefined + why we are all now part of a revolution in work and family + what choices we face in our social and educational policy + how organizations and individuals - especially men - can spur cultural change in the debates on work and family, people of all generations are calling for a reasoned, thoughtful, research-driven contribution to the discussion. in baby bust, friedman offers just that: an astute assessment of how far we have come and where we need to go from here.

Spend Shift How the Post-Crisis Values Revolution Is Changing the Way We Buy, Sell, and Live

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Author by : John Gerzema
Languange Used : English, France, Spanish, Italia and chinese
Page : 256
Isbn : 9780470902325
Identifier : 0470902329
Release : 2010-09-02
Publisher by : John Wiley & Sons
Category : Business & Economics
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Description : Read Now Spend Shift by John Gerzema and you can download with pub, pdf, txt, doc, and more file format with free account. gold medal winner, general business, 2012 axiom business book awards understanding the post-crisis consumer in spend shift, john gerzema, world-renowned expert on consumer values, and pulitzer prizewinning author michael d'antonio document the rise of a vibrant, values-driven post-recession economy. to tell the story of this movement, the authors travel to large cities and small towns across eight bellwether states, to examine the value shifts sweeping the nation. through in-depth observation, proprietary data from young & rubicam, and interviews with experts, the authors analyze the changing consumer psyche, document the five shifting values and consumer behaviors that are remaking america and the world, and explain what it means to businesses and leaders. explores a movement in society where the majority of american consumers are embracing both value and values shows how post-crisis consumer expectations and behaviors will drive business decisions draws on interviews with ceos and entrepreneurs to reveal how companies like ford and etsy are reconnecting with the post-crisis consumer compelling and insightful, spend shift is essential reading for anyone interested in how values are changing and how businesses can connect with consumers after the recession.

The Brand Bubble The Looming Crisis in Brand Value and How to Avoid It

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Author by : John Gerzema
Languange Used : English, France, Spanish, Italia and chinese
Page : 272
Isbn : 047044939X
Identifier : 9780470449394
Release : 2008-11-03
Publisher by : John Wiley & Sons
Category : Business & Economics
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Description : Read Now The Brand Bubble by John Gerzema and you can download with pub, pdf, txt, doc, and more file format with free account. how to use brands to gain and sustain competitive advantage companies today face a dilemma in marketing. the tried-and-true formulas to create sales and market share behind brands are becoming irrelevant and losing traction with consumers. in this book, gerzema and lebar offer credible evidence--drawn from a detailed analysis of a decade's worth of brand and financial data using y&r's brand asset valuator (bav), the largest database of brands in the world--that business is riding on yet another bubble that is ready to burst--a brand bubble. while most managers still see metrics like trust and awareness as the backbone of how brands are built, gerzema asserts they're dead wrong--these metrics do not add to increased asset value. in fact, by following them, they actually hasten the declining value of their brands. using a five-stage model, the brand bubble reveals how today's successful brands--and tomorrow's--have an insatiable appetite for creativity and change. these brands offer consumers a palpable sense of movement and direction thanks to a powerful "energized differentiation." gerzema reveals how brands with energized differentiation achieve better financial performance than traditional brands have. plus, gerzema helps readers develop energized differentiation in their own brands, creating consumer-centric and sustainable organizations.

Before and After Gender Sexual Mythologies of Everyday Life

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Author by : Marilyn Strathern
Languange Used : English, France, Spanish, Italia and chinese
Page : 311
Isbn : 9780986132537
Identifier : 0986132535
Release : 2016
Publisher by : Hau
Category : SOCIAL SCIENCE
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Description : Read Now Before And After Gender by Marilyn Strathern and you can download with pub, pdf, txt, doc, and more file format with free account. written in the early 1970s amidst widespread debate over the causes of gender inequality, strathern's book was intended as an analysis of gender as a powerful cultural code and sex as a defining mythology. but the manuscript went into storage, where it remained for more than four decades. this book finally brings it to light, giving the long-lost feminist work, accompanied here by an afterword from judith butler. strathern engages some of the leading feminist thinkers of the time, including shulamith firestone, simone de beauvoir, ann oakley, and kate millett. building toward a conclusion in which she argues that we underestimate the materializing grammars of sex and gender at our own peril, she offers a powerful challenge to the intransigent mythologies of sex that still plague contemporary society.

The Great Controversy

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Author by : Ellen G. White
Languange Used : English, France, Spanish, Italia and chinese
Page : 708
Isbn : 9389440637
Identifier : 9789389440638
Release : 2019-10-09
Publisher by : GENERAL PRESS
Category :
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Description : Read Now The Great Controversy by Ellen G. White and you can download with pub, pdf, txt, doc, and more file format with free account. beginning with the destruction of jerusalem and continuing through the persecutions of christians in the roman empire, the apostasy of the dark ages, the shining light of the reformation, and the worldwide religious awakening of the nineteenth century, this volume traces the conflict into the future, to the second coming of jesus and the glories of the earth made new. in this concluding volume, the author powerfully points out the principles involved in the impending conflict and how each person can stand firmly for god and his truth.